The stats say that while more students HAVE a Facebook than have an Instagram, the amount of engagement or active participation is much higher on Instagram than Facebook for students. You might not know this, my NYM has 2 Instagram accounts - @nymnitro and @nymfusion. If you're an Instagram user, you can just jump on and follow those accounts right now!
We do want you to know, though - we don't advocate that every student should have an Instagram. We want to meet students where they are, but we know every family has different standards, and there is also a big difference between a 6th grader and a 12th grader! So just know this - we aren't going to put any information on Instagram (or Facebook or Twitter for that matter) that isn't accessible on the website. Your kid might miss out on some small giveaways or silly things we do to create engagement (that are focused on Instagram), but don't feel pressure to let them have an Instagram JUST because NYM uses it!
We're here to reinforce your family. If that means no Instagram - we're all for that! If that means Instagram is the best ever - we'll do our best to make our Instagram an engaging account for your student.
By the way, THIS is a link to a great article on Parents, Teens and Social Media. It's Part 1 of a 4 part series called, "Four Questions Every Parent Should Ask about Social Media."